We have also changed the adhesive for our labels, so that the glue which keeps the labels in place does not contain any environmental toxins and therefore does not contribute to any increased contamination of existing ecosystems.
Of course, there is still a lot of work to do, and we will continue to invest whenever we see a gain for the environment, climate, and people - at the same time maintaining the quality we have with natural aromas and meeting the requirements for Swedish snus production.